routine matin soir
Morning or evening: which product, when

The same product does not do the same job depending on the hour. A simple rule to stop getting the order wrong.
Mornings protect
In the morning the skin faces sun, pollution and friction. The goal is to protect: gentle cleansing, light hydration, sun protection.
This is not the moment for acids or irritating actives: they weaken the surface exactly when it is most exposed.


Evenings repair
At night there is no UV and no makeup: this is the moment for actives. Exfoliants, repairing serums and rich creams work undisturbed.
One strong active per evening. Stacking an acid and a retinoid on the same night is the most reliable recipe for a damaged barrier within a fortnight.
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The order, in one sentence
Thinnest to thickest. Water, serum, cream, oil, sunscreen last in the morning.
A cream applied before a serum blocks its absorption: that is not about product quality, it is physics.
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